This week, I was asked to create a brand for myself.
I started off with the following keywords: creativity, tool, exploration and express.
I decided to create a logo using the initial of my name Zack Lee inspired by the keywords I chose.
Here are the sketches that I did to find my favorite one:
Here are the two final versions which I finished:
Here’s the personal style guide of the second version:
And this is a logo shown in my resume: